Nairobi – The e-commerce sector in Africa is poised for significant growth, with forecasts predicting the industry’s turnover to reach $59.18 billion by 2027, up from $32.49 billion in 2022.
According to Africa News Agency, this expansion reflects an average annual growth rate of 10.4% from 2023 to 2027. Key drivers for this growth include an increasing number of online shoppers, the proliferation of e-commerce platforms, and a growing continental population.