JOHANNESBURG, Dec 26 — More than 150 men from Daveyton and Etwatwa areas of Johannesburg have undertaken to lead behavioural change in their communities in order to protect women and children from alcohol-related crimes, such as domestic violence.
This is part of Tavern Intervention Programme initiated by South African Breweries’ (SAB) in partnership with Men for Development South Africa (Medsa). The initiative encourages men to abstain from alcohol and substance abuse and to be good role models in their communities.
It has been taken to various townships such as Tembisa, Vosloorus, Kagiso, Alexandra and Soweto, since it was established in 2008.
Participants are taken through a workshop at a selected tavern from 9 am to 1 pm for four consecutive days.
One of the tip pledges states: “We commit ourselves in using alcohol responsibly. We commit ourselves not to drink and drive. We commit ourselves not to send our children to go buy alcohol. We condemn the abuse of alcohol in our community. We commit ourselves to lead the process of behavioural change in our community.”
The participants, who are aged 18 and above, are taken through modules covering responsible alcohol consumption, HIV/AIDS, gender-based violence, child abuse, as well as parental responsibility.