WINDHOEK: The Namibia Breweries Limited (NBL) on Wednesday launched this year’s Windhoek Lager Ambassadors’ programme, which recognises Namibians who have done extraordinary things.
For the past two years, the programme has recognised Namibians who had received international acclaims. Its format has now, however, changed, and the programme will now seek to recognise Namibians who have done extraordinary things nationally.
“These individuals often go unrecognised in society, as their contributions are only noticeable by individual communities and not necessarily through international achievement of some sort,” NBL Brand Manager of the Windhoek Trade Mark, Jacquiline Pack said during the launch.
To further enhance the programme and cement what Windhoek Lager stands for, the nominations will have to exert certain values and characteristics such as being visionary, having perseverance and authenticity, and not compromising on beliefs.She explained that the company has identified seven categories to ensure that they do not alienate any interested individuals. These are education, sports, arts, health science and technology, conservation as well as business and the community.
The first nominations for the first category, which is education, will commence from 01 October this year, with the final set for May 2013. As the competition proceeds, NBL will through the local media announce which category has been selected for a specific month.Each month, three finalists will be chosen, who will in May next year compete for the Windhoek Lager Ambassador award in their various categories.
In addition, a member of the public will have the opportunity every month to become part of the judges by way of a random draw and win N.dollars 5 000, should the particular nomination be selected.
The judges are president and chairman of the Namibia Dental Association Dr Kagiso Moloi; managing member of Chase and Associates Afra Chase; business personality Amos Shiyuka; award-winning wildlife filmmaker Kirsty Watermeyer; and radio, television and film personality Ginger Mauney.